Blue is everywhere these days: blue sky, blue water...blue eye shadow. It’s a tough colour to wear, but when you use it properly it’s a stunning way to add some colour to your look this summer. So ChickAdvisor asked Covergirl make-up artist Greg Wencel to give us some tips on how to go blue. 

There's a myth that only blue-eyed girls can wear blue eye shadow, but whom does it look best on?
"Actually, blue shadow looks great on any eye colour - whether you've got blue, brown, green or hazel eyes, don’t be afraid to test it out."

How do you avoid looking like you stepped out of a time-machine from the '80s? 
"When it comes to capturing the look, stay away from wearing too many colours at once, that goes for face and eyes. On the eyes use a solid wash of colour—two shades at the most. Make sure to keep it simple for the face and stay away from using blush in pastels and bright or bold tones, that means no vivid pinks."

How can colour-shy ladies work the trend into their make-up routine?  
"A great way to introduce colour to your makeup routine is to dash liner in a solid colour close to the lash line. This way you are still making a statement without being too loud—try CoverGirl LiquilineBlast in Blue Boom. With LiquilineBlast, you'll get all the intensity and staying power of a liquid with the ease and blendability of a waterproof pencil. Use the liner for intense definition or smoke-it-out with the built-in smudger end for a subtle, smoky-eye look."

How do you create a dramatic evening look with blue eye shadow?  
"Start by using a cream shadow as a base, this will make your smoky eye easier to blend, more vivid and last longer. The CoverGirl Smoky ShadowBlast in Tempest Blue has two different, specially contoured ends that  make it easy to create a bold, colourful, smoky eye. Next, rim your entire eye with a liner pencil, such as CoverGirl Perfect Point Plus Eyeliner in Charcoal and finish add a few coats of mascara to top and bottom lashes. To take it up a notch, try a blue mascara my fave is CoverGirl LashBlast Fusion—the fiberstretch formula and over-sized brush make every little lash bigger, fuller, longer-looking and more dramatic."

What should the rest of your makeup look like when you're wearing highly pigmented blue shades on your eyes?
"Keep the rest of your look understated, you want all the focus to be on your eyes and the rest of your makeup should contrast the cool shades of blue so keep it warm nude, soft and neutral."
 

1. CoverGirl SmokeyShadowBlast in Tempest Blue ($8.99 CAD)
2. CoverGirl Eye Enhancers Blast 3-kit in Blazing Blues ($6.99 CAD)
3. NARS Eyeshadow Trio in Cap Ferrat ($45 USD)
4. Lise Watier Bora Bora Duo Shadow and Glitter in Blue Ray ($25.00 CAD)
5. Urban Decay 24/7 Glide-On Eye Pencil in Flipside ($18 USD)
6. Urban Decay Eye shadow in Shattered ($17 USD)
7. MAC Surf Baby Collection Blue Noon Powerpoint Eye Pencil ($18.50 CAD)
8. Rimmel London Glam’Eyes Mono Eye Shadow in Posh Peacock ($4.99 CAD) 
9. MAC Surf Baby Collection Surf USA Eyeshadow ($18.50 CAD)
10. GOSH Ocean Club Extreme Art Eyeliner in Aqua ($17.00 CAD)

 

1. Urban Decay 24/7 Glide-On Eye Pencil in Deviant ($18 USD)
2. NARS Single Eye Shadow in Outremer ($23.00) Available July 15
3. CoverGirl Liquiline Blast Eyeliner in Blue Bloom ($10.99 CAD)
4. Mary Kay Mineral Eye Colour in Peacock  ($7.50 CAD)
5. GOSH Ocean Club Extreme Art Eyeliner in Deep Sea Blue ($17.00 CAD)
6. L'Oreal Paris La Couleur Infallible Eye Shadow in Unlimited Sky ($10.99 CAD)

 

1. Urban Decay Eye Shadow in Goddess ($17.00 USD)
2. L'Oreal Paris La Couleur Infallible Eye Shadow in All Night Blue ($10.99 CAD)
3. Mary Kay Mineral Eye Colour in Midnight Star ($7.50 CAD)
4. CoverGirl Eye Enhancers Sapphire Sparkle ($3.99 CAD)
5. GOSH Ocean Club Cream Eye Shadow Collection in Deep Ocean ($16.00 CAD) available June 15
6. Lancome Denis Gagnon Collection Parisian Nights Quartet ($50.00 CAD) available mid August. 

We're giving away one of these cool blue beauty products, want to win? Here's how:

1. Go to our Facebook page and "Like" us (if you haven't already)
2. Post on our page your favourite colour blue.

For example: "I love aqua" OR "My favourite is navy."

Contest ends Friday, June 24, 2011 and is open to residents of Canada and the US. A winner will be drawn at random from all eligible entries and announced on Friday, June 24.

Which shade of blue do you like best?