Style Guide Articles

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Montreal based company Second Denim created Yoga Jeans ($110 CAD) to look like ordinary jeans...but fit and feel like yoga pants! They are made from 97% brushed cotton and 3% elastane, which makes them stretchy enough to actually do yoga in them!

Sounds a bit like jeggings you say?

Well it's the same idea, but jeggings fit like leggings - which we all know expose every lump and bump on your...
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Today, Sears sent us a look at their 2010 Summer Collection. The line is inspired by designers like Max Mara, Marc Jacobs, and Matthew Ames.
The Bright Ideas edition includes:

It's all about bright, bold colour this summer! Colours like Sunny Yellow, Cobalt Blue...
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Remember when Dad crashed your 8th grade birthday party wearing the gruesome denim duo? We dared not dream that one day this classic Daddy-“prêt-a-ruin my rep” would turn into the “IT” look from Hollywood all the way to Milan.

 
Ralph Lauren, Hermès, Chloé and Rag & Bone are just a few of the design houses jumping on the Double Denim bandwagon for spring.  Even Celebs like...
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Elegant fashion is constantly evolving, and what was popular last season may not be so hot now. This Spring’s formal trends are sexy, eye-catching and glamourous.

(from left) BCBG MaxAzria Ruffle-Front Strapless ($258 USD), Melanie Lyne ($210 CAD), Halston Side-Shirred Day Dress ($295 USD), Calvin Klein Sleeveless Cross Back ($138 USD)

Blue is the new black. Your must-have little black cocktail...
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To your prospective employer, you look great on paper. Impeccable references and a polished resume may get your foot in the door, but come interview time you want to dress to impress.  Does the old saying actually ring true?

According to Suzanne Timmins, fashion director at The Bay, it most definitely does.

“The way in which you put yourself together is an extension of your personality and...
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Working women have long flocked to the stylish and impeccably fitting Parisian line Teenflo. Now Judith Richardson and Charles Le Pierres - the couple who brought the brand to Canada 2 decades ago - have opened a second boutique in North Toronto.

Located in Bayview Village Mall, Judith & Charles is stocked with a great variety of classic looks and trendy wear. Expect to find a generous...
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One of the hottest items for this season is the little white dress. We searched high and low to find this must-have little white shift dress from Banana Republic ($130 CAD). Here are some great ways to add some flair to your look.

Pair your LWD with a brown belt and neutral blazer for work.

J.Crew Tailored contata blazer ($165 USD), Forever 21 Duo Braided Belt ($6.80 USD)

Go trendy on the weekend by...
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Ah, Winners... I don't trust myself in your store. I recently attended a preview of all of the new styles hitting stores this month and was thankful I'd left my wallet at the office. As you know, all of their inventory sells for less than regular retail. Here are a few pieces that belong in my closet...
I swear a I had a pair of jeans like this in junior high.

The floral trend can't be...
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The belly-baring trend from the '80s is back as one of the hottest looks of the season.  Take our warning - this is one style that can go from trendy to tragedy in a New York minute if you don't have the sleek physique to match.


Whether super short and made of leather or boxy with a floral print, the Crop Top has been spotted in fashion magazines like Vogue and Harper’s Bazaar and an...
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From the runways to the streets, this spring the floral print is the hottest thing since the boyfriend jean!  But the tricky print can be fussy , so to avoid a floral faux-pas, I headed to the source of all things fashion Mary Kitchen - Reporter for CTV's 'In Fashion' and Fashion Television Channel to give us some pointers.
 
"You don't want to necessarily wear florals in...
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