I actually got this product as a sample in my birchbox and then when I ran out- I went and bought more, which was a first for me. Its about $11 US Dollars for a super small tube but I never used that much so it lasted me a while. I prefer this product after a face wash and before bed. I like to think it sinks in overnight and helps with puffiness in the morning. I am a typically 'puffy eyed' person in the morning but I truly saw and felt a difference after using this eye cream, Its lightweight and feels good on my skin. Also after using this product I purchased more of this brand and seriously cannot say enough out their volumizing shampoo and conditioner- when you're pleased with more than one product you know its a quality brand.