love it

I love this lipstick. It goes on so smooth, and the colour is gorgeous. I have it in berry medium. Very moisturizing as well.i would love to purchase it in more shades

You can't hardly beat this for the price. Feels good on my lips hydrating and creamy. I was surprised a drugstore brand stayed on so well. Has a great sheer color. I will get this in other colors, I think its a great lip products for summer.

I own this in red - light and I love it! It really does feel hydrating and comfortable to wear; I can apply it and then forget about it! Very low maintenance but still pigmented. I plan to buy more shades :)

These are very light, hydrating and feel great on your lips. They are easy to apply because they are so smooth, they just seem to glide across your lips.
These are great if you do not usually wear lip products because they are not very pigmented. They won't give you a dramatic or very noticeable lip. Unfortunately, you'll need to reapply a few times a day because they do not last very long.
They do not have much of a taste, nothing that I noticed anyway. They do not bleed or smudge onto the skin around your lips either, which is great for such a hydrating lipstick.

I LOVE this lipstick. I bought it in "20 - pink - light" in every pale girl's endless quest for the perfect pink, and not only is it the most flattering shade I've found since the Body Shop discontinued their lipstick in "Peony" (it's a very similar dupe), it's also got some stick and staying power and doesn't just wear off. The color payoff is a bit sheer but still buildable, and after I wore it I found it actually didn't dry out my lips like most lipstick but in fact hydrated them to a small degree.
This one lives in my purse now, but maybe I should buy a backup because with my luck they'll discontinue it. lol

Almay Smart Shade Butter Kiss lipstick is my favourite lipstick of all time. I was not sure if the colour would suit me as the outside cover looks a bit bright, but the lipstick colour itself blends well with my natural lip colour and gives my lips an overall natural beautiful colour. As well, it makes my lips extremely soft without being greasy or oily; it goes on more like a balm than a lipstick.

I am hooked on shade 20 (pink) and also have shade 30 (nude) for nights and when I want a bit darker lip colour. I would recommend that every woman give Almay Smart Shade Butter Kiss lipstick a try.

I'm more of a lip gloss girl but this lipstick goes on glossy and light with a nice hint of colour. It's now one of my favourites. It's inexpensive which is always a bonus!

got this free from almay amazing colours are so pretty and natural

These are nice and moisturizing to the lips and add just a sheer wash of colour, looks really natural.

Love this lipstick ! I was lucky enough to try this one out for free! From the 12 Days of Almay giveaway they had on their Facebook page back in December. I am currently using #30 Nude - Light and it goes perfectly with my light to medium skin tone. I like how it keeps my lips hydrated throughout the day without feeling the need to reapply. Can't wait to try out another shade .