American Girl Dolls not as "Amazing" as the advertisements.

We purchased 2 American Girl Dolls from the American Girl store in St. Louis, KY while on vacation. Although the store was really clean,organized, and helpful employees at every turn, the dolls are really priced too high in my own opinion. We bought 2 doll, 2 pets for the dolls, and a summer outfit for each doll. After our coupon for BOGO(only for the summer outfits), our total was over $400. A trip to a well-known store with the same dolls, but only with different brand proved it not the dolls that are "better quality", but the cost is for the name of the brand. I will not buy into this product again. Lesson learned. Hard earned money spent. And the difference between the brand/non brand dolls were equal by judging my kid's smiles.