I saw the Ardell Brow Pomade at Wal-Mart and the Sally Beauty Store is a dupe for the Anastasia Beverly Hills Dip Brow Pomade for half the price. Ardell Brow Pomade only got 3 shades that is available, the shade I got is Dark Brown. The first time I used it is pretty creamy, I groomed my eyebrows, used the pomade and groomed my eyebrows again so it doesn't looked harsh. I noticed that I have to worked quickly before it set. Since I got oily skin the pomade stayed on pretty well and last throughout the day.