This is a must have

I love this product not only for how fresh and clean my teeth and mouth feel after but also because it is a great toothpaste that does not affect my pork allergy. This toothpaste ensure my teeth stay at their best even though u am a coffee drinker

Only whitening that has worked for me!

This is the only toothpaste with which I have seen a difference in my enamel color! They actually got whiter.
Beware if you are use to a toothpaste that foams quite abit this one does not.

Best Whitening Toothpaste

I have been using this toothpaste for approx. one year and I would not use another brand. It white tens and freshens breath all in one step. The entire family uses this product. Great quality

Works excellently and upholds what it promises!

Get out and go get this product!

You will feel and see the difference in your teeth within the first use.
Just remember no teeth staining drinks within 1 hr after brushing. For example tea coffee or wine

Love love love!

This toothpaste is awesome! And I never thought I'd review a simple oral hygiene product like that!
I can FEEL the baking soda working on cleaning every nook and cranny of my teeth! All my old surface stains are gone, and I can see a visible difference in whitening over the past weeks!
The taste gets some getting used to, and it doesn't leave a nice minty smell on my breath, but it's a superb product and a great value!!

Must. Try!

I love love love this tooth paste! I got it on sale for under 2 dollars o sale! Last for a nice while. Took a few days to get used to the taste of it because of the peroxide. But I noticed a huge difference in the whiteness of my teeth after just 3 days! And as a smoker this has become my new favourite toothpaste!

so effective toothpaste

Thanks arm and hammer for developing such a super fantastic product which is not only whiten and clean my teeth but it also adds super freshness in my mouth. I am happy about this product which keep the oral hygiene as best as possible

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My favorite toothpaste brand to use. I use this toothpaste because of the baking soda and peroxide used to aid in the whitening of your teeth. My teeth feel super clean and breathe is fresh after use of this toothpaste.

Very good product..

When buying arm and hammer I always thought they only sell you baking soda in another type of packaging.. this toothpaste proved that it's a good product..
Difference noticed.. without dry mouth after brushing..

Buy again? Yup

When buying my groceries for the month—stocking up on sale items, if you find this toothpaste on sale, buy a dozen. Clean clean teeth. Just love that feeling after I brush my teeth as you will. Wished the baking sofa taste is a little less, but still the same will continue to purchase