Forget Sensodyne!

I had terribly sensitive teeth, and my dentist suggested Sensodyne. I broke down and spent far too much money on a tube of it! Used it faithfully for 2 months and didn't have much luck
I've always liked Arm and Hammer toothpaste, so when I found this Sensitive Formula, I bought it...nearly HALF THE PRICE of Sensodyne!!
Within DAYS my teeth were feeling better!
AND it freshens breath and whitens too!
I'll never use another toothpaste :)

Multi Use.

I use this on my teeth to help with my sensitivity to cold and hot. i have used it to polish up my taps and i recently found its a great way to take my lipstick off!

Great for sensitive teeth

I know most people think that toothpaste is toothpaste. Well I'm here to tell you you're wrong when you have sensitive teeth toothpaste that's made for sensitive teeth is the only option and this one works and the cost is much better than Sensodyne

baking soda taste is nice

I've always used Crest or Colgate, in a variety of types, but decided to try Arm & Hammer, because it was on sale. I like the baking soda taste, it leaves my teeth with a clean and polished feel. The light mint flavour is nice. I will continue to buy this.

I bought this toothpaste because I have sensitive teeth and baking soda is known to be an effective natural whitener for your teeth.

The first thing I noticed is that the product really has the taste of baking soda, it's not really hidden by the dded mint flavour. I absolutely despise that flavour (and the accompanying strange texture, although that part isn't nearly as much of a problem for me). I am able to get beyond that though simply because so far, this product seems to be working. My sensitivity, although not completely handled seems to be reduced and my teeth look and feel clean and white.

If you can get beyond the kind of icky taste and texture and want a product that is a little more natural than some of the other choices out there, I recommend giving this a try!

I have been using this for 1 month now. I have noticed a big difference when eating/drinking hot and cold items. I noticed a difference in about 2 weeks of using it. I love this and will not switch toothpaste now. I swear by this product. This has helped me overcome the sensitivity of my teeth.

This toothpaste is very affordable and has some nice features. I find it does a nice job of whitening and an okay job of protecting against sensitivity. After switching from a different sensitivity toothpaste becasue it wasn't whitening, I feel like this one is a bit better because it does the whitening really well and only sacrifices a bit of the sensitivity. I am not a fan of the texture or taste of this toothpaste. It is not unpleasant but just quite bland.

This is a new enamel strengthening toothpaste by Arm & Hammer which is wonderful. It makes my mouth and teeth feel super clean and my sensitivity to hot and cold is not as bad as before I started using it. Like other sensitive brand toothpaste, I find I don't feel my teeth are as clean, as they are with this new toothpaste. I like baking soda as a base for toothpaste because I know it cleans. Thanks Arm & Hammer!

My favourite sensitive toothpaste out there so far!! I never liked other brands but gave Arm & Hammer a chance and have continued to buy it since then. It whitens, cleans, protects and more. It definitely has that baking soda taste but it bad and overall tastes better than Sensodyne

I have sensitivity every now & then...the moment I start to feel it, I brush and its gone right away! I've tried a lot of the more expensive brands but this kind works for me(the price is right!)