The texture is light and airy, which I don't really mind either way. It was the taste that I really didn't like at first. I have gotten used to it now and don't notice it anymore, but at first I could really taste the baking soda and it left a salty taste in my mouth. As far as it's teeth cleaning abilities go, it is comparable to other toothpaste on the market. I didn't find it brightened my smile much. I don't drink coffee, smoke or anything else that would stain my teeth so it might work better for someone with stains. Overall I'd say it's just as good as Colgate or Crest.

I feel silly saying this, but this toothpaste made my mouth feel clean! Completely clean and fresh! Does that mean my previous toothpaste was not cleaning my teeth and mouth properly? Gross.
The toothpaste provided a long lasting clean taste, without being too minty. Also very important, there were no pesky blue microbeads that I had to dig out from between my teeth after brushing.
While I didn't notice any brightening benefits after 6 days use, I'm certain my teeth are being properly cleaned, and will eventually whiten and brighten.
I received this product for free as part of the ChickAdvisor Product Review Club.

The first thing that surprised me about the toothpaste was the taste, and as someone who enjoys spearmint, I liked the flavour. It's a nice change, and leaves your mouth feeling fresh and clean. I usually use Colgate Optic White, and I find that I Truly Radiant is comparable, but doesn't whiten quite as well.

I received Arm & Hammer Truly Radiant Clean and Fresh toothpaste through the ChickAdvisor product review club for my honest review. Thank you for the opportunity.

I truly enjoyed this toothpaste (no pun intended). The smell and taste was great and my mouth felt really fresh and clean after using it.

I was unsure about the gritty feeling of it at first but I realize that this was helping to clean my teeth better, giving it a closer clean. So it was something I was quickly able to get past.

The price is a little more than I normally pay for toothpaste but with that being said the added benefits and the really clean feeling and fresh breath really makes it worth the price.

Totally recommended.

I received this toothpaste from ChickAdvisor to review. I found this toothpaste to work well and love how fresh my breath felt after using their minty product. I used this from the time I received it and enjoyed how clean my teeth feel after each use. I suggest everyone giving this a try.

I LOVE this toothpaste .. Honestly I had doubts when I received it as I havent enjoyed Arm and Hammer toothpaste in the paste but this one totally WINS !! The taste is great and leaves my mouth feeling SOOOO clean .. My teeth have for sure become whiter and brighter .. I love how quick it works and how fresh it feels .. I am changing to this toothpaste from now on !!

The Arm & Hammer Truly Radiant Clean & Fresh Toothpaste delivered exactly what it said it was going to in the name. I was a little skeptical at first but it did deliver. My mouth felt very clean! I would definitely consider purchasing again in the future.

Love this product and how clean it makes my teeth feel. My 4 nieces love it and also all other Arm & Hammer products for many reasons. Truly a must have at home.

Really enjoyed this toothpaste. It was minty, but not overly so, it was mild enough that my kids liked using it too. Kept my breath nice and fresh for a pretty good amount of time and left my mouth feeling very clean.
Hubby said he enjoyed it as well an said we would purchase in the future.

Really like this toothpaste because this is the one which is suitable for the whole family to use! I do absolutely feel my teeth are much more cleaner since using it. I am a coffee drinker so I do have stained teeth, but I will say that my teeth have become a shade whiter from using this product. Overall this toothpaste does a great job of keeping my teeth clean, shiny and mouths fresh! I would like to recommend it to all!