At first I didn't believe the hype and hoopla around this pink little sponge. Finally I caved and purchased one at Sephora and immediately went home to try it to see the magic - and I was shocked. It is actually amazing. You take it out, wet it and squeeze out all the water. Applies my makeup beautifully, makes it look like a pro did it. Can' believe how versatile this tool is. The price is really the only downside. Almost $30 for this. I clean it frequently and look after it to extend it's life, can't afford the official washer. Otherwise, great product. Wish I purchased one sooner!

This sponge is my favorite way to apply my foundation now. As soon as you wet it, the sponge expands and makes your foundation look so flawless on your skin. It is really easy to work with and easy to clean as well. this has made blending foundation and bronzer so much easier. though its a little pricey for a sponge I still recommend to anyone, it will change the way you do your makeup

If anyone ever asks what one tool they should have for applying make, I always recommend the beauty blender. The official one too and no knock offs. They're just the same. The beauty blender sheers out any product so you're not caking it on and just gives you the most air brushed finish. It's life changing.

An absolutely God Send. I get a smoother finish with better coverage all while using less product. This is the perfect blending tool, no more cakey foundation. Totally worth the bucks.

I have tried several knock off blenders, and tried countless foundation brushes and nothing measures up to the original beauty blender. I use far less foundation then I have in the past. The coverage is amazing. It helps even out the foundation without giving me that caked on look or feel.
I would recommend this product without a doubt.

xoxo

CONS: can get moldy easily, easily tears, expensive
PROS: feels great on the face, makes makeup looks awesome, blends flawlessly
I think that this is an expensive sponge that is worth it if you are going to take proper care of it and are serious about wanting some flawless results when doing you're makeup. I don't think I could ever go back to using my fingers/other sponges/brushes.

So I learned that following instructions is a very good thing - looking at the tutorials that introduced me to the product I was confused as to why mine looked so small. Yep. Instructions to the rescue. Add water, towel dry then use. Great packaging that doubles as a stand to hold the enlarged tool while it dries! I now use waaaaaay less product and get amazing coverage!!! This is an essential tool for me making my mornings that much easier. LOVE!!!

My favorite makeup tool! It's so versatile and makes every application so easy and flawless! I use it to apply my foundation, blend out my concealer and to set my highlight to make everything seem less powdery and make my whole makeup application look so natural!

My holy grail makeup sponge!! Makes my foundation application super effortless and flawless. It is definitely worth every penny because you'll use less foundation too. No dupes can compare to this.

Best makeup sponge there is! No comparing to the beauty blender. I am on my third sponge and will continue to use until my face falls off. I've tried cheaper alternatives but nothing compares!