Makes it easier to clean difficult areas

I was a little hesistant in purchasing this item because I thought it was just another beauty brush. However, the anatomy of the brush really makes you feel like you're effectively cleaning and 'scrubbing' areas that wouldn't necessarily feel like you were with just simply your hands and cleanser. These areas for me were the temple and bridge of the nose. The brush's end has a rope that makes it easy for you to hang to dry.