Charlotte Tilbury K.I.S.S.I.N.G lipstick comes in a shiny gold tube with ridges. The bullet is slanted for a precise application. The formulation of my shade So Marilyn is creamy, it glides easily on the lips, provides opaque coverage and lasts the whole day, only requiring a bit of touch up after a big meal. Overall, it's a great lipstick. Given its price, though, it's more of an indulgence, but one without regrets.