I have always been looking for a lip stain that actually does what it is supposed to do, stay on. This lip tattoo is perfect! I love the colors it come in. Most matte colors make my lips appear like they are dry, this product does not do this. The lip tattoo is light weight and it almost feels as there is nothing on your lips. The most important thing about this product is it stays on. You can literally eat and drink and still have flawless lipstick!