i really love this toothpaste. it works very well. i love it when a product does everything it claims to be able to do. it is safe on my enamel and has whitened my teethe very nicely. it took away stains that i didn't even realize were that noticeable. Colgate Optic White Toothpaste has become one of the only toothpastes i will use.

This toothpaste is awesome!! It has whitened my teeth at least 3 shades lighter just by using it for a little over a month. I love the icy fresh flavor as it makes my mouth feel fresh and clean all day. The price is also reasonable for the quality of this product.

Colgate Optic White Toothpaste is the only toothpaste I use. It does a great job at cleaning my teeth, it tastes great, and leaves my teeth super white.

Its a little pricey, but I love the product its a must have in our home for our family ! I also love there toothbrushes as well ! no complaints on the taste and overall works great

This is an awesome affordable toothpaste. I got this just because it was on sale and I was so surprised with how well it actually worked at whitening my teeth its amazing. I used it for a little over a week before I started to notice a difference its awesome. The toothpaste doesn't have a weird taste or smell which i like. Definitely worth trying !

I use this all the time. It is good and it works. I like to get it on sale and it goes on sale quite often so it is a good idea to buy two or more when it does.

I love this product, it makes you teeth white and great taste... It get rid of coffee stains when used every day...I always have extra on hand, I hate to run out of toothpaste...

J'aime beaucoup la pate a dent colgate 3D. J'ai vu une net amelioration sur la couleur de mes dents et rend la bouche fraiche apres son utilisation..

This is a great toothpaste that really works on making your teeth feel clean. I always buy this product when it goes on sale because I think the price is bit steep. As for making my teeth look white, I am not too sure about that, but I do like how well it cleans. This is a product I would only purchase on sale.

I bought this just because I had a coupon for it and thought I would try it out. I've never wanted to pay for the strips or any professional whitening, but I've wanted whiter teeth. Within a few days, I noticed a huge difference. I've tried most of the "whitening" toothpastes out there, and this is the only one that has actually done anything.

The only thing I don't like about it is the taste...it is really strong...like mouthwash strong...but I can deal with that for a few minutes when I know it's actually working.