Better than most

I like this one. It taste great, it’s grainy at all and works! I noticed a difference. Not a huge amount but enough to notice. I’d say it’s one of the better ones on the market

My go to toothpaste

I adore this toothpaste and will not go without it. It leaves your teeth feeling squeaky clean. I personally feel that my teeth have definitely become whiter as a result of using this toothpaste.

Love it

I have always loved Colgate but this one right here, is amazing!! Squeaky clean bright white teeth thanks to this awesome product! Definitely recommend it, I've been using it forever.

Makes Teeth white!

This is my go to toothpaste, good price and easy to find in store. This toothpaste makes a big difference in keeping my teeth white. I drink coffee daily and after using this toothpaste for about a week I can see that there are less stains on my teeth and they are brighter overall.

Loveeee

This stuff is amazing I’ve used it for over 2 years and it’s the only toothpaste I will use. And it does really make your teeth whiter. And leaves your breath smelling great

This is my go to toothpaste

For the price and quality I would definitely recommend this toothpaste. It’s my go to toothpaste - and it’s definitely helped with coffee/wine teeth stains.

Ma Préféré

J'adore cette pâte a dents. Elle blanchit très bien les dents et on voit une amélioration en très peu de temps. Garder en tête que ce n'est pas un traitement mais fait tout de même une énorme différance lorsqu'utilisé sur le long terme. Je recommande définitivement !!

Seen an improvement in my teeth

This toothpaste lives up to its claims. I did see a slight whitening affect. I was not expecting a transformation as it's only a toothpaste but there was an improvement. My teeth are cleaner and it has a nice mint flavour that's not overwhelming. Decent value for money, although it is slightly more expensive than others.

Really does whiten!

I used to buy the whitening toothpastes just to end up being disappointed. I tried the optic white and the difference is amazing! I love this toothpaste! It’s fair pricing and the quality is phenomenal!

Strange experience

I really didn’t like this one. My immediate experience was bad. I opened the toothpaste and immediately a whole bunch of whitish watery stuff just started dripping out. Like a ton. Eventually it got to the ‘harder’ toothpaste, but it made me really concerned that it was ‘off’ in some way. Then when I brushed my teeth with the initial part, it left my mouth with a really horrible feeling afterwards. Like my teeth were coated with a thick dry slime. My tongue also sloughed off the next day on the top layer. I was really worried that it was concentrated somehow or the chemicals had separated and caused me danger.

That was enough for me. The rest of my household continued to use it and they thought it was ok. I didn’t like the vanilla ‘ice-cream’ kind of taste, though again others didn’t mind that much. It had a minor difference on tooth whiteness in one week.

However, my initial experience was so bad, I really can’t recommend it.