I like this one because I don't like the strong peppermint ones that are on the market. This toothpaste has a pleasant taste and gets the job done well.

Colgate REGULAR is the only toothpaste that i am not allergic to. I highly recommend this specific kind to people who have sensitivity. It often goes on sale so stock up!

This is the only toothpaste I buy because it works for me,I've used it for a long time, and it's all I need; no need to sample others.