What I liked about the formula was that it was light enough to be layerable without looking like chunks of my lips were falling off unlike the darker shades of the NYX Lip Suedes...Oh, and these also smell REALLY yummy. Like one of those fruity Japanese sodas! Packaging is fairly standard with a doe foot applicator in a plastic tube. I wish the lipstick colours were on the tubes instead of just on the cardboard boxes the lipsticks came in because you never know when someone might want to know what you're wearing!

Once dry, the formula really DOES NOT MOVE! Only if you eat something greasy will the colour start to break apart so you will need oil to remove this from your lips completely. If you use just micellar water, you will be scrubbing fairly hard. The instructions on the box say to rinse this lipstick off with soap and water, but if you ask me, I really don't feel like the thought of soaping up my lips with hand or dish soap. Just use an oil cleanser and your lips will thank you!

It wasn't as dry as some other liquid lipsticks I have tried where you are craving gloss the minute it dries, but the claim of hydration is totally untrue. Then again, hydration and long-lasting lipstick formulas seem to be mutually exclusive so I'm not too fussed.