It isn't often that I dislike a mascara. I am normally easy to please. What I want and get from 95% of the mascaras I have tried is long, thicker, darker lashes than my own. This mascara is only good for a small amount of extra length and a a little darker color. This mascara would be for people who want that "I'm not wearing make up but I still look good look", something I rarely strive for. So there is an audience out there for this product but it's definitely not me.