The best toothpaste out there. I never really cared about what toothpaste I used until I used this one. This showed an improvement in the whiteness of my teeth after 2 weeks. I will never stop using this one!

This toothpaste will leave you feeling fresh, has a great consistansy in the formula (I find some whitening agents to be griddy) it will remove surface stains to a degree but if your looking to move a few shades lighter this is more of a maintenance tooth paste.

Très bon dentifrice,on voit la différence nos dents blanchissent un peu et moi qui est du genre sensible ,ce dentifrice était très bien pour moi je n'ai jamais eu de douleur à l'utiliser et il goûte bon!

It definitely works although, I never noticed change in colour in the first 2 days like it says. Great toothpaste, pricier than other brands of whitening toothpaste, but I find it works better.

My preferred toothpaste. It doesn't leave a pasty feel in your mouth and I always feel refreshed. The cost is comparable to the other brands. I do pay a little more for this product but it is worth the money!

J'ai acheté ce dentifrice de luxe il y a quelques semaines mais je n'ai pas encore vraiment vu de grosses différences sur la blancheur de mes dents. Je vais cependant persévérer car j'ai déjà utilisé Crest 3D avec de bons résultats.

J'adore ce dentifrice: Il blanchit et protège mes dent, il goûte très très bon et n'est pas trop fort à vous en brûler la bouche. Qualité prix il es tout aussi bon!

Great daily toothpaste. None of those nasty micro-beads which are harmful to the environment and bad for your gums. Taste is refreshing, fresh mouth afterwards. Whitening ability is good if used twice daily. But as soon as you stop using it, your teeth seem to revert to their previous shade.

sure this will whiten your teeth really well, but, will leave you with no enamel. I tried this toothpaste on different occasions, thinking maybe I was sensitive to it at a certain time but every time I used it my gums were super sore and I spit out blood, which I never do. This product was not for me at all

No way will I reccomend this.
It's making my teeth way to sensitive. And it isn't whitening them and I use this product 2-3 times a day. The texture and taste is great. But I think I will be switching tooth pastes it's not worth ruining my teeth I over.