I really wanted this toothpaste to whiten my teeth badly, but unfortunately it did not do the trick for me, reason why such a low mark for effectiveness.

I like the crest 3D white luxe toothpaste and will continue to use it.

This is a great toothpaste. I have been using it for about a week and have already noticed a difference in the color of my teeth. They are actually whitening! :)

I'm faithful to another brand of toothpaste, however, I had a coupon to try this "Crest 3D" toothpaste out plus it was on Sale. It took awhile to finish it but overall a good product but I'm back to my good ole' faithful!

I think this works well. Leaves my mouth feeling fresh, and my teeth nice and sparkly clean!

I absolutely love this toothpaste. It smells great and keeps my mouth and breathe and feeling fresh and clean. I also noticed that it did whiten my teeth. I drink a lot of tea and so this is effective. I will continue to repurchase.

My husband uses this toothpaste and really likes the taste and the fresh feeling he gets after brushing, he also notices his teeth are much whiter using this product.

For a teeth whitener, it worked for me. My problem was its too chemically for me and I didn't like the taste or fumes from it. I like having nice white teeth but I just don't trust whatever is in there. I would not use this daily.

This product claims to give you a noticeable whiter smile in just 7 days, and it truly did. I used this product twice a day (using my usual toothpaste any other time) and noticed a difference by day 3. Surface stains were gone and my teeth were definitely whiter. Price is high compared to other toothpastes but not completely outrageous. I was not a fan of the taste and never felt my teeth were as clean as they should be after using it (hence using my regular toothpaste as well).

im using this toothpaste right now and i was worried i would have sensitivity with my teeth but surprisingly not and it works really well.