such a pleasant taste

I was lucky enough to purchase this charcoal toothpaste for half price at my local Sobeys. It was on the clearance rack which I am very surprised by!! I was a bit worried about the taste of charcoal, however you can not even taste it whatsoever. I love how this toothpaste noticeably whitened my teeth. With just one large squeeze, you can feel as if your mouth is super clean! i would definitely recommend this toothpaste. What a terrific half price item.

My smiles so bright, you gotta wear shades.

Bought this limited edition toothpaste at Costco when my regular brand was out of stock. Now I live in fear of it reaching the end of the limited edition period. This is the 1st charcoal toothpaste that doesn't taste absolutely horrible and actually makes a noticeable difference in the color of my coffee and wine stained teeth. Is it wrong that I want to stock pile it like it's toilet paper in March 2020?

Love it

I’m loving this toothpaste it makes my mouth feel fresh and clean and with only a pea size amount is needed unlike other toothpastes I would definitely purchase this again

It's definitely invigorating!

I bought this toothpaste at Costco some months back; it was a 4 pack but I don't remember the price I paid. I have seen this toothpaste at Walmart and Shoppers Drug Mart for $6 to $7 per tube, but I definitely didn't pay $28 for 4; Costco's deals are amazing and I'm sure I scored a good deal. Anyway, I have not seen it lately at Costco and I'm on my last tube. I had not tried charcoal toothpaste before; I was expecting it to be chalky and black but that was not the case at all! It's still a white paste but with charcoal in it. The toothpaste easily emulsifies as I brush my teeth. It comes in mint flavor, which is very refreshing for my morning breath. I am interested in trying the coconut oil or tea tree oil infused charcoal toothpastes. This toothpaste also whitens my teeth and strengthens my enamel, which is what I need since I drink a lot of coffee! I have really enjoyed the experience and would continue using this product. If you do come across this product try it!

Not for me, wont buy again.

I didn’t find any whitening effects at all with this toothpaste, not sure how much charcoal is in it because the paste is only light grey. It’s a fine toothpaste, it just not as a whitening one. It’s also quite expensive for toothpaste.

Crest 3d White Charcoal

I recently tried this and i love it! I have even told family members about it and got them hooked as well! It feels like i just got back from the dentist when using it.

IT REALLY WORKS!

Although not the most pleasant thing to look at while brushing your teeth, this toothpaste has made my teeth noticeably lighter. Not to mention makes my breath feel nice and fresh, clean and healthy once I’m done brushing.

Wouldn’t waste my money

I was really curious to see what the hype was about with this whole charcoal thing and I was disappointed. I was expecting to see a bit of a difference and I didn’t. Also I was not big fan of the taste. I felt like I had to brush my teeth again after brushing with this Crest 3D whitening therapy toothpaste. I would not recommend it.

its bad

Apart from not doing what it says, it doesn't even give a "just brushed the teeth - feeling fresh" feeling in the morning. It doesn't do anything. Definitely not worth the money. Please don't buy

Coffee + Soft Teeth = Disaster

I use this product twice a day, and have completely noticed a difference. My teeth feel cleaner, and look much better. I’ve had so many compliments, and people can’t believe I use a charcoal toothpaste.