I bought this toothpaste at Dollarama because I was in a pinch to get toothpaste as I ran out of it. Honestly, I've never been happier with a toothpaste like this one. It really does help with tartar removal; and that is just after one use I saw results. I also noticed my teeth were a bit whiter/brighter as well. It left my mouth and teeth very clean feeling afterwards. I bet my dentist will be happy when I go for my cleaning and she notices I've not got a ton of tartar buildup. I definitely recommend others to give this toothpaste a try. At Dollars a stores for a couple of bucks. Worth every penny.