I ordered a DQ cake online, we decided to go with the classic rather than the blizzard because we know everyone enjoyed it. The online ordering system crashed on me 5 times before I made it all the way through the process. We chose a sheet cake because we wanted to have lots to share and decided to make the occasion the fact that we are expecting again. We went under the "Everyday Celebrations" category because this was NOT a birthday, and chose a camouflage cake. The picture showed "Happy Birthday" on the front but the picture is small. I edited it to change the wording to "Soon to be a Family of 5!" but the preview would not come up. I ordered it anyway. When I went to pick up my cake I was not happy to see that it said "HAPPY BIRTHDAY" across the middle, and my edited message across the top. The staff there was very apologetic when I was not happy, and explained that it was part of the edible image. You could not tell that in the tiny photo on the DQ website, and the preview had not worked so there was no way for me to know that. In my opinion the staff there should have then called me to confirm the order since it was obviously not a Birthday cake.... overall I was not impressed with the ordering system (great IDEA but needs to be clearer and more reliable) or with the staff response to a cake order that didn't seem to make sense. They offered to make me a new one but not until the next day, which did not work for me. When I got home I was unimpressed, in addition to the error it was poorly made (we LOVE DQ cakes normally) the top kept separating every time we cut a piece, the fudge/cookie centre was super thin, not nice and thick like normal and the edible image was not put on properly, it was wrinkled and bubbled off the cake. Overall not the experience I was hoping for.

I did receive the gift card to try a cake for my son's birthday. That was awesome! I tried ordering online and I found it to be somewhat confusing as to what personalization could go where...and every time you have to backtrack I found I had to re-enter the store that I wanted to pick up from. I was trying to figure out if I could put writing on their specialty cakes and never did get that answered online so I went with a traditional cake. It does give you a few options for personalization BUT it was a bit confusing as to WHERE that personalization was going. I'm normally very good with stuff like this so it's not just me in this case! lol.. We do enjoy their cakes, but i really wish there was another option for the middle - the hard crust seperating parts. I personally love it, but about 1/2 my family don't eat it..so I would love to see DQ come out with another option for the middle! Thanks again

The online ordering process was quite straightforward. My biggest pet peeve was that the soonest I can pick up is 3 days. I ordered on a Friday night, but I really needed a cake for Sunday (for a good-bye dinner), so was quite annoyed with the lengthy order time.

However, I submitted the order anyway and called my DQ store the next day. Not a problem at all to pickup on Sunday. Whew, relief!

I ordered a Blizzard cake. We only had 4 flavours to choose from (mint oreo, oreo, chocolate xtreme, strawberry cheesequake). Ended up going with strawberry. I only discovered later that other locations had more flavours. No fair!!

At the store, pick-up was easy and straightforward. Service was friendly.

I really like the taste of this, compared to the classic cakes. Maybe it's because we've only ever ordered the classic cake so it was refreshing to try something new.

I would definitely order this again. The 8 inch cake was more than enough for a family of 9 adults and 2 kids after dinner.

I was selected to receive a free DQ ice cream cake as part of the Chick Advisor Product Review Club. Thank you - what a wonderful treat! I've had a DQ cake before. I ordered a 10" blizzard cake (oreo cheesequake) for a combo family birthday dinner (we all hit milestones this year). Overall, the cake looked good (though not like the picture) and served well. The various layers maintained their position which was good. However, I was a bit disappointed that there were so few pieces of cheesecake inside the cake - only two of us got a couple of pieces. Similarly with the oreo and chocolate pieces - unlike a real blizzard where it's mixed in, this was precisely layered and not many pieces. The cake was was mostly plain ice cream. From the description I also expected a crunch centre but I didn't taste that; just a thin layer of what I guess are oreo crumbs but they were soft and more cake-like. The fudge was a bit too sweet.

I requested chocolate ice cream rather than traditional vanilla and I was very pleased that I could have this option. I haven't had DQ ice cream in years. I expected a bit more flavor to the ice cream itself. It was more or less 'one note' and not very flavorful. Some chocolate shavings or cookie or cheesecake chunks something throughout would have been nice.

I like that even the DQ cakes could be personalized (it would have been nice to know this from the get go), however, at least with my cake, it meant that the top was plain (perhaps this could be an option - writing on the cake and no topping OR writing goes on a cookie that rests on top).

If I were to order again I would likely try a different flavor or just go with a plain ice cream cake as this didn't seem very different anyway.

Some details re: the ordering process:

Generally easy but there is a lot of clicking and you're following it blind. I checked out the site a few times before doing the ordering.

One the cake page the types of options available are shown but apparenly, not all are available for online ordering (which we don't know from the get go). An overview of the whole ordering process would be helpful early on.

When you click on a cake type, you see a few options but these aren't the full selection. You only see those after selecting one of these flavors and then putting in postal code and selecting a location. Again, somehow indicate this from the start.

Cupcakes show up as a cake option but disappear after clicking it and selecting a location. Perhaps this means that it's not available at the location I selected but that wasn't indicated earlier and should be. If availability is limited by location that should be stated and when you select an option it should indicate the locations at which it's available. it's nice that on the map they indicate which ones take online orders.

As mentioned above, I like that even blizzard cakes can be personalized, though it's unclear how that would look (e.g. if the generic version shows a certain topping, will that be removed for the writing to be added or would that be added on a cookie?).

I like the comment box after ordering where we can add requests or provide details (knowing that this would be available would have helped make selection easier). I was also able to specify date and time of pick-up. The cake was ready when I arrived and payment with the giftcard was quick and smooth.

Suggestions:

When you click on a type, that page should have a drop down menu for easy and quick access to the other types of cakes instead of requiring visitors to hit the 'back' key as many times as necessary.

'mouseover' descriptions are handy though they don't show up for all types (e.g. each torte) and they're only available on the page that shows all the cakes not when you select individual one. Because of all the options, it would be useful to be reminded of the details.

Allergies - items with nuts should be flagged (the general allergen warning is useful albeit disappointing, but still items containing nuts are different than those that may have come in contact with nuts and therefore should be noted OR, if none contain nuts, add that note in the allergen warning). I called a store to ask since 'crunch centre' wasn't defined on the website.

All cake pictures should be the same (i.e. some show a cut version so we can see the layers while others don't).

An FAQ would be handy (e.g. how long can cakes last, what kind of personalizations/requests are possible, allergens, ingredients, availability of types across locations, overview of the ordering process etc.... even though you can find this as you go along).

I received this product for free as part of the ChickAdvisor Product Review Club. I ordered the Chocolate Xtreme Blizzard cake, as it's my favorite flavor of Blizzard and never lets me down. The cake, however, did not live up to the Blizzard. It was okay, but I wouldn't order it again nor recommend it. I have had the traditional DQ ice cake, though, and it's always been one of my favorites. The selection of cake varieties was good, and I had a hard time choosing. When in doubt, go with traditional! I plan to order one for my daughter's upcoming birthday. If I were rating that product, it would definitely get a five, but I have to base this review on the cake I ordered this time.

The staff at the store was friendly and quick. No complaints whatsoever about the ordering/pickup process. The website is well designed and easy to use.