I grew up using Palmolive so didn't know what I was missing till I bought of bottle of Dawn. I've never looked back. Absolutely hands down best dish soap on the market and great value since you're using so little to get your dishes clean.

I cannot say enough about how great this soap is! From it helping me with flea infested rescue kitties, to every year seasonal fleas! This stuff amazes me. I also use it when cleaning any of my animals dishes, the fish tank you name it. I use in on my pots and pans that are hard to scrub, and also as a daily cleaner. Nothing cleans better then hot soapy dawn water, and i find it safe to use around pretty much anything!

This is my one and only go to for dish soap. I find it cleans everything and with little to no effort. I buy the large pack from Costco and just use a little bottle to use at my sink. I use Dawn dish soap for everything! Less chemicals and little effort required!

I don't like washing dishes, but I think this is the best dish soap out there. No strong smell and it suds up quite well. It gets my greasy dishes clean

I will never use any other dish detergent from now on! You only need a little bit of this product for all your dirty dishes! Cost is great since a bottle of this lasts for so long! Fights grease and leaves my dishes squeaky clean! It also doesnt dry out your hands!

I like how little of the product is needed to get full suds and the suds last a long time. It does an excellent job on the dishes. I like the tv commercial showing animals being washed after being coated in oil after an oil spill.

Dawn is fantastic. Its the brand I gravitate to first for dish soap. Its so gentle on your hands, yet cuts right through that grease and grime. Also great for getting fleas off your pets.

The only brand we use In our house. It not only gets off tough grease on the dishes but it's an amazing all purpose cleaner around the house. One of my go to beauty hacks when foundation gets on my shirt or material is to spot clean with dawn before the wash - comes out every time even after its already settled. Also great for pet care including mild bathing and killing fleas both on the pet and around the house.

Dawn dishsoap is pretty much the only brand I buy. Very disappointed if someone else does the shopping and brings a different brand home. The Ultra dish soap is very effective at getting my greasy dishes clean. Yet very gentle on my hands. I even use it in my hair once a month!

Love all's Dawn dish soaps ! This one is the best soft on my hands as I found some dryed my hands out as it was strong ,it still rinses clean off dishes and I don't have to scrub the baked on stuff to much of I let soak for 5 to 10 minutes ....