Gets hard quickly

Cinnamon is a very delightful taste, but I feel this gum loses its flavour within minutes of chewing. Also, the gum gets really hard quite quickly. The flavour that you do get to experience is good, though. Would rather pick other long-lasting Dentyne gums such as the Dentyne Ice Intense.

This is not my favourite gum! I found it way too hot. I know its called Fire, but it really burnt my tongue and gums. Do not eat this if you have any irritations in your mouth. The after flavour after you've eaten it for a while is more to my liking because it gets more mild.

this gum feels like i just put 20 cinnamon hearts in my mouth at once. very intense flavor that lasts for 5 minutes.

Not my favourite gum.. Just has a weird flavour and doesn't smell really good when you chew it. I probably wont get it again. I like gum that freshens my breath more so and I find that this one didn't.