Full coverage

My skin can get a bit patchy and the odd texture and redness can be a bit difficult to cover. This foundation is full coverage and can feel a bit heavy when first applied. I have found the best way to apply is with my fingers, then to smooth it out with a damp beauty blender. Once dry it feels much lighter. Coverage can last a full day without cracking. All in all a good option when you need very full coverage.

Used it for years, but I have new faves

This is a fantastic, high-coverage concealer that went well with the dermablend foundation, back when I used it. Covered up my dark circles all day long, and concealed my blemishes until they were hardly noticeable. I'd probably still be using this, if the brand were cruelty-free.

I bought this in an attempt to switch from my regular smash box foundation. The girl at Shoppers Drug Mart raved about how good it was so I thought it would it be worth a try. However I was sorely mistaken. First of all, it comes in a jar with a little spatula. You place it on the back of your hand a basically warm it up to a nice creamy consistency. It really does provide a full coverage look, however it has a strong yellow undertone to it. As well, I found that the flawless initial effect I got from it quickly turned caky as it oxidized. This was with both a primer and the matching setting powder. I was floored about how bad it looked. So I thought I must be doing something wrong. After watching many Youtube videos, I consulted a lady who does makeup for a living as I was determined to fall in love with the foundation. Even with her application it happened again. Moral of the story opt for something else. If you are looking for a foundation to last a few hours then this may be for you. However if you need something to last all night or day, this is not that product.

This foundation is unbelievable, especially if you are looking for full/high coverage.
I will say that when I first opened the jar I was a little worried .. the product looks thick and hard. They also provide you with a little spatula to "scoop" the product out and when you do that, it still looks really, really thick. You're supposed to take the product and place it on the back of your hand and "work" the product with your fingers and when you do this the consistency of the product changes. It becomes a very soft, creamy texture and then you can apply it to your face. It doesn't feel heavy or thick on my skin either. You need a very little amount of this foundation because it spreads and blends easily. Also, the coverage of this foundation is absolutely amazing - it covers EVERYTHING. I am so impressed by the coverage from this foundation and it is even build-able without looking cakey despite it being a heavier foundation.
The product is a little pricey compared to some other foundations at Shoppers Drug Mart and the jar does seem to be small but the product inside will last a long time because you need very little and it spreads so well and so it makes it entirely worth it.
The only negative thing I need to say about this product is the initial use of the foundation - I could do without scooping it with the spatula and needing to warm it with my hand, I wish the product already came in the appropriate consistency and texture.