my hair was dry and brittle, but after using this product, my hair felt softer. My hair was brighter. My hair feels so much healthier, and people are asking what I am using. love it.

woowww quel merveilleux produit. en plus de sentir extrement bon, mes cheveux sont doux et soyeux. je recommande ce produits a chaque femme qui veux se sentir belle.

This didn't work for me at all. I thought it would help make my hair softer and nicer but it made literally no ddifference from my usual routine. Would not buy again

My mother-in-law has been using this shampoo for a bit, and she has short thick curly hair.

She says that the flowery scent makes her feel pretty (but may be too much for scent sensitive people).

The shampoo itself suds up nicely, making her hair feel clean and manageable – and rinses out of her thick hair quite easily.

After conditioning and towel & blow drying, she has noticed that her hair has a little bit more life to it, and isn’t quite a dry and brittle as it tends to be (especially in the Winter season).

The price for the bottle size is a bit more than other Dove products in comparison, and more than comparable alternative products.

Overall, her hair looks more nourished and less frizzy than it used to since she started using it – so we give it two thumbs up!

If someone had told me I'd worry or even think about 'aging' hair I might have laughed or scoffed, but here I am, with aging hair and Dove gets that and are there to help. These products aren't really about turning back the clock, but instead making the best of the moment - loving that moment, thank you Dove but could you please toss us some sales and coupons (we are aging)!

I love the rich lather of the shampoo and the soft creamy feel of the conditionner. Aftef using, my hair feels soft and stronger, more manageable. And this, after only one use. Can't wait to wash my hair again!!

This product is very useful for aging hair. it completely restores the natural oils that your body has slowed down on producing and make your hair feel really healthy once more,

I love washing my hair with Dove advanced hair series for aging hair it leaves my hair shiny and silky soft. I think it is a great product for aging woman or men and is a great value for the money.

This product leaves my hair very soft and shiny. It seems l need to shampoo more often so does not clean really well. I think it also does not cause as much damage to my hair.

I'm 60 years old now so thought it was time to change my shampoo so I went with Dove for aging hair amazing I have never used a shampoo that has done so much good for my hair even my friends are asking me what have you done to your hair I tell them just changed my shampoo to Dove for aging hair well now I have a lot of my friends who are ready to try it out so HAPPY I changed over to Dove thank you Dove.
Lola.