Like the other Sugar Lip Treatments, Sugar Ruby is very buildable and can be layered with other lip treatments depending on how you would like to wear the colour. I do prefer the non-shimmer treatments slightly more, but thankfully Sugar Ruby isn’t gritty in texture which shimmer can cause. The wear time is also quite long and I was able to go about 4 hours before feeling the urge to reapply which for a lip balm type product is pretty awesome in my books! Sugar Ruby is a completely wearable colour for anyone and I am pleased to see something new in the collection for the holidays with a little bit of sparkle!