The best purple shampoo ever!

I would highly recommend this product. I am gradually going from box dye brown to a bright blonde. This is doing a great job of toning my hair between hair appointments and I saw results with first wash! Amazing.

The best purple shampoo ever

Absolutely love this product! It's super strong and works quick on your hair plus have the most amazing scent. Combined with purple conditioner it makes your hait silky smooth and smells like cotton candy but better. Love it!

For that icy white hair

Fantastic product but easily stains everything from your hands to the bath tub so I advise you wear gloves and thoroughly wash the bath tub after using this product.

I have been using Fudge Clean Blonde Shampoo and Conditioner for four years now, since I took the plunge to become a bleached blonde.

Whilst forever chasing that icy-white hair vibe, this Fudge shampoo, and the conditioner have helped achieve this.

It is a highly pigmented violet shampoo which doesn’t need to be left on the hair for very long (I usually leave it on for 3 minutes once a week) unless you are looking for a grey-purple hue, then I suggest leaving this product on for 10 minutes.

I regularly get compliments for my blonde hair and often get asked what products I use to achieve that icy-white.

The product smells lovely and also leaves hair smelling lovely and super soft.

Overall, I highly recommend this product to any bleach blond who wants to knock the brass out of their hair.

One of the best purple shampoos out there

This is by far the best shampoo for blondes iv tired. My hair is ice white and this shampoo helps to keep it that way. When my hair is looking a little dull I put this onto my hair dry and leave It for 5 minutes and then wash as normal and my ice white tone comes right back

Purple purple purple

I bought this for my ombre hair, to keep the blonde looking cool and refreshed. Its very purple and does stain your hands, so you need to wear gloves. Its not the best purple shampoo ive used, but after a few washes the blonde does look brighter.

Best silver shampoo

I get my dark blonde hair regularly highlighted and the highlights used to go full after a week of being coloured. Then I found fudge clean blonde!!
It keeps my hair looking ashy blonde and bright.
It can be quite stain’y if you get the shampoo on your skin so try to rinse your skin asap! If you leave the shampoo on longer than 5 mins it can turn purple but it sometimes looks quite nice!
Totally recommend for any blonde / silver haired people!
Smells lush too!

Clean blonde shine

This shampoo is the only shampoo for blondes. Tones out those Brassy streaks. Keep that salon finish in between visits. The scent lasts all day and is kind to hair with no damage.

Because it's worth it

This product is very purple so beware but leaves you hair subtly toned down, takes away the brassy blonde and turns it more ashy. Hair is left soft and shiny and would highly recommend.

Must have if you have blonde hair

Smells beautiful I always leave on for 20 mins on damp hair and your result will be a silver/grey toned hair colour. Tried many times in a salon to get this colour n was never achieved and the this shampoo gets it the tone I want every single time. Wear gloves thow or your fingers will stain for a few days

Amazing!!

I have used previous shampoos like this and I never seem to feel they are actually doing anything. My hair dresser recommended this as she said it’s good for your hair and don’t dry it out. I use it once a week and wow it makes such a difference!!! I defiantly takes away brassy tones in one wash.