I cant believe it's not tide!

Personally, i prefer tide because it comes in pods. I'll be honest, i'm lazy and those pods are so much easier than pouring liquid. But, tide pods are expensive! So when I don't have the money to splurge on the tide pod extravagance, this is my go to. Smells great, great price and it manages to get little boy stains our better than any other brand i've tried!

So soft and my clothes smell so good!

Can't believe i've never used this softener before! It makes ALL THE DIFFERENCE! my clothes smell so nice and my sheet are sooo soft! what a bargain and must buy again. I will not be lazy anymore and will use the softener every time :)

I love this product especially when it comes out of the dryer all nice and warm, but I love the fact that I still get hints of the smell on my clothes even if I have not worn them in a while

I always buy this softener. I find it has a very nice scent but never overpowering. It is very affordable and always has sales in stores making it even batter.

Love the smell they leave on my clothes, great product

I normally use other brands but purchased the Gain Fabric Softener as I needed some and it was on sale. The scent of the fabric softener is wonderful however it didn't leave a very long lasting scent on the clothes as other fabric softeners do. I would recommend this product if you are someone who likes a very mild scent on your clothes but if you are looking for a strong long lasting scent this is not the product for you.