I was given this product to try and I was skeptical given its claims promoting an all natural Goji-berry based concentrate that you can add to hot beverages (eg lattes) and cold beverages as well (such as smoothies). I've tried it in both and was expecting the sweet berry flavor to come through; however, in the latte especially, it came through as a bitter malt and green-tea like taste, as it did in the smoothie.

The website www.gojiccino.com claims that it's antioxidant rich and that it provides natural energy (without caffeine), in addition to listing of a number of nutrients, but it doesn't actually the specify the content of each, just that goji berries themselves have these properties.

This is a definite pass!