The price is great for this dog food. Both my dogs are picky eaters and they both love the taste of this food. However, although it is free from preservatives it is full of fillers but as a inexpensive substitute that I know they will eat, it is perfect. I would recommend this too anyone that has a dog with tummy issues as, both my dogs have and either of them has got diarrhea or even thrown up. I would also recommend this too anyone that feeds their dogs Pedigree, Beneful, or any of the brands that don't have meat as the first ingredient.