Pretty Good

Good for baby items when doing baby laundry. Makes clothes softer and smells nice. Economical when on sale at COSTCO in bulk. Just use a bit don't over do it! Scent is not to heavy if used in small amounts.

Baby sensitivity solution

I get to try this for full size sample. I love how it smells which is pleasant and not overpowering like sunlight. It cleans as it claims. My sensitive baby skin has no issue since. It is pricey compared to regular brands. But, it is better to feel safe than sorry when it comes to mommy choices.

Perfect for sensitive skin!

I have super sensitive skin, Ivory laundry detergent is the only kind that doesn't make me break out in an intense rash. I also have a little one on the way and everything she has, has been washed in Ivory already