Cobalt liberation ...

The newest creation from perfume champion Jo Malone is a striking celebration of freedom from Jo’s sister brand Jo Loves. 2021’s Cobalt, Patchouli & Cedar fragrance is sunny happiness in a bottle for both women and men.

Cobalt, Patchouli & Cedar exudes enthusiasm, celebration and limitless opportunities, it’s an olfactory sensation that evokes a new found intensity for enjoying life, a concept we all need to welcome into the Spring and Summer after a year of lockdowns and isolation.

Captivating accords of patchouli, geranium, grapefruit and cedar tell stories of happy, carefree moments that will return.

Jo Loves Cobalt, Patchouli & Cedar has been dreamed up as a scent of yearning for nature and a sense of healthy rebellion against the locking up of society and enjoyment due to a pandemic.

The orchestration of Cobalt, Patchouli & Cedar is true to the style of other Jo Loves scents. It’s a fresh offering of cologne aroma with clean, sharp air. Strong base notes give a unique intensity, while classic hits of vetiver, patchouli and cedar take on an eclectic twist, to deliver a fresh, modern and unisex fragrance. Fruity-floral touches of grapefruit and geranium bloom throughout the newest Jo Loves scent.

Jo Loves Cobalt, Patchouli & Cedar is available in Jo Malone’s signature transparent glass bottles of 50ml and 100ml. 50ml bottles will retail at around £75 while 100ml bottles will retail at around £115. There will also be a limited edition bottle with blue colouration available, designed by Natasha Murray.

Jo Loves is offering free shipping on all mainland orders over £60. To explore the fragrance range, visit http://www.joloves.com