I am not a person who normally likes anything on my lips (lipstick, lip balm, lip chap ect) but I find this product to be light-weight and easy to wear, and it does not feel weird on my lips. My only issue is that sometimes I find I purchase a color, and its too dark - but I think that is my problem, not the brands.

I would suggest this for everyday or light-weight wear.

I just bought Joe Fresh Lip Stain in tangerine a few days ago and I love it! I was so excited to try it so I put it on before some company came over on Saturday night and it lasted the whole night. The colour was great! I put some lip balm over top of the stain and it kept my lips looking soft and moisturized. I also bought grapefruit so I'm looking forward to trying that colour too! Would definitely buy again!

I was a little hesitant in trying the Joe makeup line but I am not really sure why. I love Joe fresh clothing, I have used their makeup brushes and they rock but for some reason it took me a little while to get around to the makeup. I started with their lip stain because I have been in the market for one that is natural looking and not too drying. I tried the shade "watermelon" and its a perfect match for my skin type. It gives you a hint of colour without being overly obvious. It wasn't to drying either but I still loaded up on lip balm after I applied the stain. It lasts a really long time which is great for a low maintenance look that looks polished but not great if you have clumsy application skills (keep makeup remover on hand for those days!)

I bought the Joe Fresh Lipstain in "Apple" for $6 at Loblaws.

This product claims: to give you a natural flush of colour. It is long lasting, with a matte finish.

What I love:
- Joe offers their lipstains in a variety of shades.
- The size of the product is perfect to carry around!
- Easy to use, marker-like applicator gives you precision while applying.
- The colour really does give a nice matte finish and really is long lasting.
- Perfect for summer days because it will not smear everywhere. Once it's on, it's on!

What's not-so-good:
- The lipstain dries out my lips after a mere 15 minutes or so, even after I applied some lip balm over it.
- Dries incredibly fast, so blending it out has to be fast too. Otherwise you'll end up with lips that are too bright! (I'm not sure if this is a downside for you, but it is for me)

All-in-all:
Joe Fresh Lipstain is really good for the price. Although I would not recommend it for winter use (due to it drying out fast on your lips), this is a perfect summer lipstain. There are more and more companies coming out with their own lipstains, for example Covergirl. So if I were you, this would be a good 'tester' lipstain, and then you can fork out more money for the well-known brands if you like it. This leads me to wonder, would the lipstain work on the cheeks too?