This coloration is so easy to apply you cant miss a spot. It covers the grey great and have a wide variety of colors.

I tried the John Freida Hair Dye for the first time a couple months ago. I received a free product coupon in the mail and I thought Id give it a shot. Opening the box, I found black gloves that for perfect on my hands and are much more comfortable than other hair dyes I have tried. Once I followed the directions (which were very easy) I continued with the dye job. It was very simple to dye my hair and I barely got any on any other surfaces in the house, due to the foaming. The conditioner the dye comes with is amazing and makes your hair feel silly smooth. The conditioner also has an awesome scent like most John Freida products. After a moth of having my hair dyed, I found that the dye was fading quite a bit. I figured that for such a high price that stores well it for (even though mine was free), that it would last a bit longer. Would I buy the dye again? It is definitely a possibility, but the price is quite high and the "permanent" dye is not so permanent. Other than those two factors, it is a great product to try.

Love this product , easy to use and its really working.

I like this but they don't rest longtime :) but it's a good produce.

Love this product it is just the right color for me, the med blonde is color I use, and it comes out like the color my hair used to be when I was younger, no one even notices that I color my hair it is great

This is the only hair colour I will use. I got the free voucher in the mail and was just getting it to try it. But now it's the only hair colour i will ever use again. It's super easy and never leaves a mess

I'm in love with this product! My hair is very long (lower back) and only 1box is necessary to color my hair. The result is awesome, I'll stick with this brand!

This product provides beautiful, multi-tonal colour every time and is so easy to control because it is foam.

I love John Frieda foam hair color! I have used it the past 3 times coloring my hair(including last night) and I am always very pleased! Foam dyes are so much easier to use!

I have a sensitive scalp and cant use regular hair dye . I got a free sample of the precision foam color so II decided to give it a try and I'm so glad I did .My hair died great and didn't burn like crazy after I did it . Now its all I will buy