Love this shampoo

Having died blonde hair I bought this shampoo to even out my highlights and tone them down. This shampoo is a little more expensive then I’d usually pay but wow it did the job and made my hair feel amazing

The Best for blondes

Earlier this year I decided that I wanted to have more fun and asked my hairdresser to help me go blonde. So, I needed purple shampoo and went to the pharmacy where the sweetest teenaged boy helped me find it and even recommended John Frieda intense purple as it must be good because that's what his mom uses for her beautiful blonde hair. Sweet young man. I was sold and abundantly happy with the quality of this product. Not only does it keep my colour vibrant but it evens it out. I would highly recommend this product.

Going blonde instead of silver

Since I have silver hair, I need to use blue and purple shampoo throughout the week to maintain the colour. However the purple shampoo turns my hair more blonde than silver.

Alternatively:
-smells nice
-good price point

Blonde hair love it

I love this John Frieda violet crush intensive purple shampoo. I use it once every week to prevent brassiness. I am blonde and use it to keep the color as longer as I can. I prefer using it in combo with the conditioner. It's formula is excellent, it is effective without dry the hair as my previous expensier purple shampoo.

Be careful with this product

I did not use this product properly and used it once a week. When I went to redo my highlights my hair was practically burning off. The bleach got really hot on my head and the bleach was expanding. Read the directions properly. I would recommend a higher-end brand for a treatment like this

Best purple shampoo ever!

I dyed my hair at home myself and it was so brassy!! I went to the drug store and picked up jon frieda purple shampoo. I followed the directions and it worked perfectly! I will not use anything else now

My Favorite Purple Shampoo

I would buy this product 100 times over.. My blonde has never been this vibrant.. I recommend to anyone that wants to keep their blonde hair so refreshed between coloring.. It helped it from being brassy, yellow/orange.. Ill never buy another blonde shampoo again <3

I would buy this product again and again

I have tried many other purple shampoos for blonde hair and have always had the issue with it making my hair feel dry and damaged and not doing the purpose but this shampoo is so different! I love it, it works great and leaves my hair soft and shiny rather than the competitors

Shampoo is great but makes my hair feel dry

Like what the shampoo does to my blond hair but it feels super dry after. The conditoner isn’t bad but not enough moisture to help with the dryness. Maybe it’s just not for fine hair

I wouldn't buy anything else!

I dyed my hair and it was orange!! I bought Jon frieda purple shampoo and left it in for five minutes and my hair came out a perfect blond!!! So, now I use it every second shampoo and it keeps my hair a shiny blond!