Absolutely loved it

All I had to do was wash my hair with it once or twice a week and it kept the red color lasting for an extra month or so. It was really worth the money especially since you dont need to use it every wash

This makes my hair go back to bright red everytime! I love love love Recharge your red!! I highly recommend this to anyone trying to upkeep their bright red hair

I combine my joico endure shampoo with the conditioner and it does amazing results. It keep my color longer, eliminate the frizzies, moisturize my curly hair in the process and it smells great! A must!

- Enhance the vibrancy of red hair (natural and coloured).
- Increase shine and boost the brilliance of red highlights.
- Help protect colour against fading with multi- spectrum defense complex

I received this as a Christmas gift and I am super excited to use it. I have dyed red hair and the red fades out so quickly that I am hoping that this is a miracle product. It smells delicious :)