Not sweet nor bitter

Maybe this just wasn’t for me, but it tasted off. The ruby cocoa tasted like a fake strawberry to me. It was the oddest flavour. It wasn’t really sweet like regular milk or white chocolate is, not as bitter as dark chocolate. I personally wouldn’t buy this again. The only good part was the wafer, which is exactly the same as any other Kit Kat. I personally would buy the regular Kit Kat over this one. Wouldn’t recommend to a chocolate lover.

Not bad

I was able to try the ruby Kit Kat for free thanks to the company. I was kind of surprised by the flavour, at first I thought it tasted just like the regular one but the more I chewed it started to taste fairly fruity. It wasn’t bad and has a pretty light refreshing taste but I’m not super into fruity chocolate. My fiancé loved it and thought it was incredible so I think it all depends on different kinds of chocolate you like. I definitely think it’s worth a try though, because why not? It can never hurt to try something new out.

Different

I thought ruby cocoa Kit Kat would taste the same as the regular one but with a different colour. The Kit Kat was a bit sour and fruity/berry end note/aftertaste. I like it. I would repurchase this.

A hint of tartness!

The ruby cocoa is visually appealing and interesting. However I didn't find it to be anything spectacular. it does have a hint of tartness so if you are a fan of white chocolate and fruity flavors, this might be a good medium for you. This is a decadent kit Kat variety, but for me I prefer the original so it's not really worth it for me to repurchase.

Pretty pink colour

The pretty pink is aesthetically pleasing, especially as it's a natural colour. However, the taste is a bit bitter, similar to an 80% dark chocolate or matcha, if you like these then you're in for a treat. It's pleasant if you eat a little at a time, the chocolate pairs well with the sweetness of the wafer. Handy if you're having a pink themed party.

Different chocolate

Found these in a sale bin, I got two of them for ninty-five cents. The first thought I had when opening it was that it's very pink. The chocolate appears to be very waxy. However it doesn't have a wax texture or taste. It tastes very much like regular chocolate. I liked it.

Ruby Cocos!!!

I tried out this new Kit Kat bar which I found has a very interesting taste. I love the taste of the wafer with the Ruby Cocoa. It was not too sweet but crunchy wafer mixed to make it a melt in your mouth experience.

Not my cup of tea

I bought this chocolate bar thinking ok cool a pink kit kat and my son was pumped too since he loves them! The taste is nothing compared to the real deal. Its bitter and fruity flavour was not our favourite. Not for this family.

Cute but...

I love everything pink so when I saw this pink kit kat I was really excited to buy it. I thought it would taste like regular kit kat but it doesn’t. The chocolate have a weird sour & fruity taste which is not pleasant at all. I hated it.