Bright

Very blonde , really covers , makes my nautral blonde really shine , very soft and shiny after use , will use again as im always dying my hair all colors so this one really helps

Good enough

I used the live hair dye permanent collection for a while now and and all of the colours seem to at least leave some pigment in the hair in every shade of hair.
They don't dye well in black hair but it still leaves enough for some highlights and spots of colour.
It's not too easy to apply tough.

Excellent results

the results on my dark blonde hair are brilliant, a lot of hair dyes make your hair go yellow, but with the after care cream it leaves a lovely shiny light blonde no yellowing in sight!
Would highly recommend this to others