Smells amazing, leaves hair soft, shiny, and clean!

This Loma Moisturizing Shampoo smells amazing! Fresh and a little fruity but not overpowering. This formula leaves even bleached, dry hair feeling soft and looking shiny and healthy. This shampoo is fantastic when paired with the Loma moisture treatment (conditioner).

Leaves my hair soft and manageable

We have very hard water and it’s hard to find shampoos that work, this leaves my hair, clean,soft, moisturized, and manageable. Like the scent and it rinses out well .

The best shampoo!

Loma is so great, smells fantastic, works well, and is good for the environment and all natural. If you buy the big bottle it’s super inexpensive as well. I only buy a bottle a year.

Not impressive for a $60 shampoo!

My mom got this shampoo at a local salon in Victoria, BC and we were told that it's very popular. We both have dry, coloured hair and after using all 33.8 fl oz of it I think it's safe to say that it wasn't worth the price. The smell is quite different too, I personally did not like the smell. I don't even know how to describe the smell, perhaps green tea and tea tree oil gone bad if that's possible? It could be used for men as well because it's a more masculine than feminine smell. It's supposed to "restore moisture to dry hair" but I really saw and felt no difference. Overall, this was probably the worst shampoo I've ever tried and it wasn't cheap.