Great product!

I use this as whenever I dye my hair it has a brassy finish to start with. This shampoo seems to tone it down so that it looks much better. It doesn't lay heavy on my fine hair either so I would recommend this product.

This is awesome

I just bought for a trial from Walmart and I was quite worried to use at first but I didn’t believe how it worked and make my hairs so shiny and silky and protected my hair colour too.

A GODSEND!!

The best purple shampoo i’ve ever used!! completely transformed my hair after bleaching it at home, it is my every day shampoo for blonde hair now!! (first picture is before second picture is after) just DO NOT use it too close to getting your hair dyed otherwise it will dye your hair purple. its strong stuff lmao

Really good shampoo

Before i used this shampoo (along with the conditioner), i tried endless products to take the yellow tones out of my hair. i’ve been using Silver shampoo every day and it didn’t change one bit. i seen this shampoo was on offer so i purchased it. After ONE shower, my hair was completely stripped of all the yellow tones and left me with a gorgeous white-blonde colour!! I definitely recommend to people who want to tone their hair lighter or to get rid of yellow-ness. was so quick and easy. follow the directions on the bottle to get the full effect !!

LOVELY SHAMPOO

This is a fab find,it really brings out the highlights in your hair and when i use it my hair always feels thicker which is a bonus.Out of all the purple shampoos this is the one i rate the most and so does my hairdresser!

BRASSY BE GONE

Used this for the first time a month ago, with beginning my journey to go blonde having yellow brassy hair is not the best look. after my first wash I already saw a huge difference, its like MAGIC! love the product and it will be my go to even after I a full Blondie!

I would recommend this and would buy again but it is messy

A little messy but if you like your bathtub purple this is a go to product

You don’t have to leave it on long for it to work it’s magic

Very sparing

Great!

I use purple shampoo as I get my hair bleached. My hair has become brighter and smells amazing. The only issue is it sometimes drains my skin a little and sometimes my hair goes a little purple. I have started using the purple shampoo, washing it out then using a little of another and washing it again.

Great value silver shampoo

I have had highlighted or full head bleached hair on and off for the last 15 years and have worked my way through a large variety of silver shampoos, from cheap and cheerful Touch of Silver to expensive professional products purchased at Sally’s or online. Naturally any silver shampoo will have an effect with regular use but I was extremely impressed with the improvement in tone after just one use of this - I’d had a pink toner put over my blonde highlights at my last salon visit and although it washed it very quickly there were small amounts of residue and the overall tone was definitely brassier than usual - one use of this product removed it completely and left me with a nice creamy tone. I also don’t find this product nearly as drying as others I’ve used in the past. At this price point I think I’ve found a new regular purchase!

Watch out for stained hands!

This is a really strong pigmented shampoo for blonde hair.Don`t leave it on too long as your hair will go blue/violet.It will wash out next time so don`t worry too much.I`d wear gloves as it stains your nails and fingers.My hair can feel very dry after using so a good conditioner is needed afterwards.Very often half price so great value.