Great product

I purchased this great product at a fairly good price for my colored treated hair it was very effective at keeping my color last a lot longer than it usual does I would recommend this product to anyone at anytime

Exceeds Expectations!!!

Product surprised me! Usually I try to stay away from drug store lines of shampoos, but this product was VERY moisturising! It leathers nicely and after rising out, my hair doesnt feel dry like it normally does with alot of other shampoos! Highly recommend!!!

Healthier hair

I just started using the product recently. I'm very impressed with the results so far. The fragrance is nice, the consistency is good and the latter is superb. My hair feels so much nicer and looks much better every time I use it. I would recommend this to anyone who has color treated hair.

I love this shampoo it really is awesome !!!

I love this shampoo i got a sample in the mail it really protects my hair color my hair is soft and shiny. It protects from damage and is not fading at all compare to all other shampoos. Who say it protects and doesn't after a few washes your color is dull and faded. L'oreal ever pure shampoo works and the smell is a light smell it is quite nice actually.I recommend this product for colored hair then any other for my hair i am happy i finally found a great shampoo thanks.

The only shampoo/conditioner I use

L'oreals Ever Pure shampoo, and conditioner keeps my hair soft, healthy looking, and keeps my color from fading. I also love the rosemary scent! I would highly recommend this to anyone1

If you love silky smooth hair this is for you. A definite buy

Received a sample in the mail. Came with a scalp scrub, shampoo and conditioner. I was amazed at how well the shampoo worked. It didn't leave my hair tangled. The conditioner left my hair feeling silky smooth and it help with the fly aways. The only thing that is a bit of a turn off is that it has a bit of a manly smell to it. If you can get past that it's definitely worth a try. I will definitely buy this product in the future.

My absolute favourite shampoo and conditioner! It smells amazing and works so well.. I have curly hair and is often frizzy and unruly. This shampoo has tamed the beast and helped me actually grow my hair! It's amazing .. and to think I got it from target.

I would highly recommend Loreal sulfate free shampoo and conditioners for color treated hair. It is gentle and leaves your hair soft and tangle free. The best Shampoo I have used for color treated hair.

One of the only brands of shampoo that is "sulfate free"....and the only type I'll buy due to my chemical sensitivities. It works very well on my waist length and highlighted curly hair and my favourite brand for quite some time now.

L'oreal's sulfate free shampoo is a new product. I just had my hair coloured and wanted to find a product to help extend/protect the colour and without sulfate. I really like this shampoo, I bought the moisturizing shampoo and conditioner and it's great. My hair feels smooth, natural, no greasy look from the conditioner andit stays pretty much tangle free. I talked to the store clerk and she said she and her daughter use it and it's been getting good reviews from customers too.