Right off the hop u get great col9r... but it fades rapidly to a dull lifeless unhappy color. Wouldn't recommend at all. I tried a few different shades of red as that's my color and I found myself consistently unimpressed

I absolutely love L'Oreal Feria multifaceted shimmering hair color! Well priced for the quality of the product. I only find there isn't enough color variety and the highlights tend to fade too quickly.

Let me do some intro for my hair conditions.

First of all. I'm Asian and Asians tend to have black hair. As for myself, not long I have very dark hair but also thick volume as well. I have never bleached my hair and do not like the idea of it, and most likely will never pay $200 to get the job done at a salon.

My first box dye was a brand called GOSH, and it actually did quite well despite giving a very subtle shade but did not have the extreme gasoline stinky chemical smell I had originally expected. Since then I've tried a number of different brands yet none of which ever came close to matching actual results with what was shown on the box cover.

A few weeks ago, I decided to give L'Oreal Feria a try since there was an Asian girl on the cover with the ash blonde brown color I wanted. I looked at it and found an interesting before-and-after contrast, where a similar outcome could be expected no matter how dark the original shade.

Hmm. Triple Highlight? HI-LIFT technology? Lifts up to 3 levels? Deep Conditioning? Extreme lightening for darker hair with no brass? Permanent Application? Shimmer Power? Cool tone? Nice... Interesting... Mhmm... Well. Everything does sound very ensuring, but did I have high hopes? Absolutely not!

But WOW for the actual results, my hair turned out EXACTLY the same color as shown! For the first time!

O_O Dang!!!!! So satisfied and happy, but most importantly my hair did not feel damaged and felt really soft although I had gone to bed while dying my hair. The scalp did get a little dry but was alright after the next few days, and looked quite healthy too. Needless to say, this product worked amazingly for me and definitely worth a second purchase. The price was indeed out of my usual price range, but I'll keep an eye for any promotions for this item for sure.

(yes, I do that or else the dye won't be absorbed. don't do it if you don't have strong think dark hair... my hair grows very fast too... I will not be responsible for your baldness upon following my method recklessly >.

Bon rapport qualite prix. Facile d application. Couleur reste belle assez longtemps...mais a tendance a couler longtemps lors d un lavage de tetes et a tacher les serviette sur plusieur lavage.

This is one of my go to hair dye's for a ton of reasons.

It offers full coverage of grey, I don't need to leave on for an extra 10 minutes (further damaging my hair) to ensure all my grey is covered, it does it job the 1st time. The color is always spot on to what the box says, there are no surprises. The highlights are phenomenal, my hair looks like I got half a head full of highlights done at the salon.

The main reason this is my go to, is that my hair is not left feeling dead and dry. It feels hydrated with a ton of shine and the dye has an ammonia smell, but its not so overpowering that I have to hang my head out the window!

I always use this hair color. I find its gentle on hair and gives me salon quality results. I get compliments on my hair all the time as I change it frequently.

I like this product the best in the Loreal hair color line.
Hairs feels smooth and shiny after the application.
I love the Plum/Burgundy hue and other company does not have much selection.

When I sent my hair too shine and ne amazone I use FERIA they are smooth and shiny and the color stat for weeks... I always havé compliment when I color my haïr with FERIA!!!

I highly recommend Loreal Paris Feria Permanent Hair Color. I picked up a box as I could not afford the up keep of my salon color visits.

Normally, when I do a home color, I miss spots or if I get it on me, it takes forever to remove.

Not only did the color cover evenly, it came off of my skin easily.

The bonus: a gorgeous, flattering color that added shine to my hair and left it manageable.

For sure this will be my regular brand moving forward!

When I used to have red hair, dyed obviously, Feria was my go to hair dye. It was the only brand that had reds vibrant enough that actually lasted! Every other brand washed out so quickly, but not the Feria. Very impressive, especially for a red dye