I like this product, it works well for my color. I'm coloring my hair blond, so it takes a good hair color to obtain the best results.

Preferece did work for me so I used and purchased it several times.

I love to dye my hair alone espacially when its dark because its really easy! This color make my hair look naturally black and healthy! I also dye my hair extension with this color and this is perfect!

My Natural Hair Color: Black
Length: Long (right above my butt)

I have very long thick natural black hair, however the black sorta looks dark brown in the sun and can seem dull in regular light. I do have a few silvery white hairs, just enough for people to say “hey you have some white hair” and then try to find some more.

When I dye my hair black I like to achieve a shiny vibrant deep black. Preferably a more cool blue tone black than a warm brown black.

The packaging is beautiful, and it is clear what you are getting. Comes with black gloves that they call “premium gloves”. I like that they are black but they are still big and not fitted, hard to control what I am doing so I tossed them and opted to use my own gloves. Mind you everyone has different size hands so it would be hard to decide what size/design glove to include with it.

At first the smell did not bother me at all, but the chemical smell did get really strong so I highly recommend a very well ventilated room to do this.

I was concerned that there would not be enough for all my hair, luckily there was just enough, used every bit I could get out of the bottle. The texture is a nice gel that made it easy to apply and not have it drip everywhere.

My hair turned out shiny black, does not look fake or anything, just looks like really healthy black color. My few silvery white hairs took the color in really well since I can’t find them anymore.

This also comes with a color refresher, to refresh the color so that id does not go dull. The refresher feels and smells like a thick conditioner with dye in it. This is great to make the color last longer and conditions your hair. I did not think I needed it yet, but you can tell the difference after.

If you can handle the chemical smell then I would recommend that you try it.

A little about myself/hair...................
My Natural Hair Color: Black...................
Length: Long (right above my butt).........................................................

I have very long thick natural black hair, however the black sorta looks dark brown in the sun and can seem dull in regular light. I do have a few silvery white hairs, just enough for people to say “hey you have some white hair” and then try to find some more.
......................................
When I dye my hair black I like to achieve a shiny vibrant deep black. Preferably a more cool blue tone black than a warm brown black.
......................................
Color I tried:Deep Black......................................
The packaging is beautiful, and it is clear what you are getting. Comes with black gloves that they call “premium gloves”. I like that they are black but they are still big and not fitted, hard to control what I am doing so I tossed them and opted to use my own gloves. Mind you everyone has different size hands so it would be hard to decide what size/design glove to include with it
......................................
At first the smell did not bother me at all, but the chemical smell did get really strong so I highly recommend a very well ventilated room to do this.
......................................
I was concerned that there would not be enough for all my hair, luckily there was just enough, used every bit I could get out of the bottle. The texture is a nice gel that made it easy to apply and not have it drip everywhere.
......................................
My hair turned out shiny black, does not look fake or anything, just looks like really healthy black color. My few silvery white hairs took the color in really well since I can’t find them anymore.
......................................
This also comes with a color refresher, to refresh the color so that id does not go dull. It feels and smells like a thick conditioner with dye in it. This is great to make the color last longer and conditions your hair. I did not think I needed it yet, but you can tell the difference after.
......................................
If you can handle the chemical smell then I would recommend that you try it.

I tried this for the first time and I absolutely love it the color is awesome, the color refresher is an added bonus it keeps the color looking good and looks totally natural.

I got this box of L'Oréal Paris superior preference Infinia this month and tried it right away. The results amazing. This product is easy to use and later when i used the colour refresher was like having my hair dyed all over again. I do love the deep black, i don't mind if my hair colour does not look natural, everyone colors their hair anyway

I absolutely love the way this dye left my hair looking, so healthy and shiny. I've been using boxed hair colour for 10+ years now and I love the concept of including the colour refresher right in the box. I was a little skeptical that it would be a true day one look but this product delivers on it's promises.
I could deal with a less hard smell but hey, it's hair dye and I fully expect it to smell like chemicals. Price is on par with comparable products but with the refresher included, It's a great bang for your buck. I will definitely be buying this product again in the future!
*** I was sent this product to test for free but everything stated in this review are my own opinions :)

Just tried the new line from L'Oréal in hair colouring. Superior Preference Infinia in Red Mahogany. L'Oréal has always been at the top of the pack in the realm of beauty products and their hair colour line and assortment of hair care products is no different. In their newest addition to keeping woman looking their best they have had a ingenious idea and added a tube of colour refresher. This first ever colour refresher helps #MakeDay1Last. It is used twice in between colourings to revive color and luminosity. Used after shampooing apply the color refresher on the 2nd and 4th week leave it in for 5 minutes then rinse no need for conditioning as it also has conditioning properties. So thats it ladies in an instant colour is fresh and luminous just as if you had just had it done.