Weird name.. for blondes?

Going Platinum is always scary, endlessly trying to avoid brassy tones. This Vegan shampoo is great to help conquer the unwanted tones. Smell is great, texture is great, and if you leave it on for a long time it really turns ashy. For a Vegan shampoo, it is very effective!!

I only had a sample of this, so I may need to get more samples or buy a small bottle to see more effects. I colour my hair blonde, so I am always in search for shampoo to get rid of the brass colour. I think this did a pretty good job with cutting down the brass, but I was only able to get 2 uses out of the shampoo.

I was so pumped to try this because I love all things Lush, but this I didn't end up loving. The product is for blonde hair to help keep brassy-ness out. So to me it should be eliminating any warm colors from your hair, when I saw how sparkly and vibrant purple it was I was even more pumped to try it. From the first use I noticed that it goes on your hair more pink than purple. After washing it out and letting my hair dry I noticed that my hair was turning pink. I was not a fan of this, i was expecting it to help keep my hair a crisp cool color, not pink. So if you don't mind pink toned hair then go for it, of course it's tremendously healthy to use on your hair and it smells great!