Go-To toothpaste!

This is my favourite toothpaste I've ever used! I have gone through at least 10 tubes of it, and definitely notice a huge difference in the whitening department, vs other 'whitening' toothpastes!
Great taste, just a bit on the pricey side (it's usually about $10 for me :S) - but I STILL buy it! It really is worth the price!

I am amazed at how good this stuff is. I was a little skeptical at first, as I am with any whitening product but this really works so good. Ive only been using it for about 2 weeks and the difference in my teeth is awesome. I am a daily coffee drinker so stains are always a problem and this has gotten rid of almost all of the stains off my teeth ! If you have sensitive teeth dont worry because its not going to hurt your teeth, which is a bonus for me because a lot of products are too strong for my teeth sensitivity. Im super excited to see the upcoming difference in my teeth,

This tooth paste really exceeded my expectations. I noticed a big difference when using it. Honestly this works better than any white strips and is way cheaper!

It says it starts whitening with each brush. Have used it for a week now and am definitely seeing an improvement.
The texture is a bit strange though and the taste leaves a lot to be desired. Will continue to use it because why waste it but , not for me

This made my teeth instantly whiter, after one week I was so happy with the results. One tube last me quite a while, very happy considering its under $10 for whiter teeth that aren't super sensitive!! How awesome. Totally recommend!

Wow what a toothpaste for cleaning teeth. I drink coffee so I need a product that can turn and keep my teeth white. After the first brush seen a big difference and the more I use it the more I see it working.

I just purchased this toothpaste and was shocked at how well it worked to whiten my teeth the first brush. I didn't like the feeling or texture of this toothpaste but it says it can be used daily so I will give it a fair go but I will still use my Colgate at night.

I used this before to help whiten my teeth. I like using it a lot better than strips or other toothpastes. It wasn't a thick paste like many other products and seemed easier to brush with.

I bought this toothpaste because I reallly want to whiten my teeth! I have tried the whitening kits and they work as well, I bought one and used this toothpaste to use before and after i use the whitening kits. I seen this was allures top rated and it was so cheap i had to get it. So i use it everyday twice and i have seen results before one week, just from the toothpaste, it is sooooo amazing i seen results after the first use. I use it to maintain my white smile now and keep stains away. It really works, and ive never had a whitening toothpaste that actually works AND tastes good. Love this product now im going to try some more Luster products!