One of my favs

This is my number 1 mascara. It makes your lashes so long and so voluptuous. It is definitely worth the money! No more need for eyelash extensions.

This is my new "fave" mascara!!! I LOVE IT!!!

It's exactly what the description says it is:
"Major drama with instant volume and remarkable length and curl that lasts all day. Creamy, velvety formula builds density and conditions, while feeling light and supple. Ultra-sculpted brush has three-sided fibers to embrace, hold and separate each lash, hugging every curve. Coats in one stroke from root to tip with zero smudging.'

I must add that every time I wear it, people stop me to compliment me, and some even ask, "where did I get my fake lashes from".

I love that I don't have to spend much time to apply it, one stroke, and voila!! perfection :)

I have used zoom quite a bit and I like it a lot, it can clump a great deal but this can be augmented by working on the lash a few times with the same brush. It gives a dramatic look.

I love this mascara, it adds nice definition on just a casual day. Can get clumpy so you have to be careful.

I did not like this at all.

There is a lot of fluid that accumulates on the brush and when applied it becomes clumpy and all the lashes stick together.

I've tried wiping it with Kleenex but find that it is a waste of money because all the fluid is being wiped off. I've tried using a lash separator too and that did not help.

This stuff is industrial strength mascara. If you want, long, dramatic lashes, this is the mascara for you. It stays on and doesn't smudge. I love this stuff. The only downfall is the smell of the product. It smells a little chemical-y. Overall, a must try. It's like no other mascara I have used before.

I like MAC products and I do like this mascara too, but its very ordinary. It gives you a very natural look. It lengthens but wont give volume. I havent experiences clumping. Probably wouldn't buy it again, just because there are better products (in my opinion) in the same price range.

I absolutely love this stuff! I have tried others since I started using this. Both MAC and others and I can't find any I like better

I love this mascara. I have short eye lashes and it made them long and thick.

I am currently trying out this brand as I am a MAC makeup connoisseur. I find it helps with the little lashes I have. Goes on smooth and not clumpy