Matte doesn’t mean flat!

In recent years, the make-up world has welcomed an upsurge in alternative textures and looks, and, with face masks becoming more of the new normal, the appeal of a stay-put velvet matte hasn’t fallen flat.

A matte lip is effortless and looks retro, in a good way, and won’t transfer or fade as much as a cream or gloss texture would, so a matte lip look is ideal for those wearing a mask for any length of time.

Ever since Kylie Jenner bought out her iconic \"look-in-a-box\" Lip Kits, liquid lipsticks have been subject to some major dupe hunting. Powder Kiss Liquid Lipsticks boast a whipped, mousse like texture that glides on easily to give lips a soft-matte effect that is providing your pout with comfortable moisturising behind the scenes. Stop the dreaded matte lip crack with Powder Kiss Liquid Lipcolour, with a broad choice of shades that deliver 10 hours of hydration.