I am so in love with the colour I have (Rouge Mate) as it is mega intense and actually reminds me a lot of Urban Decay's Vice Lipsticks when it comes to how this feels on the lips. This isn't super creamy and hydrating, but slightly satin in finish. The plus side of having a not-so-creamy formulation is the longer lasting power. Though this lipstick transfers, I still have a solid colour on my lips hours after application. The best part about a lipstick like this is how all of the ingredients are clean and natural! All of the shades look truly delicious and I would get more in a heartbeat!